Our Story

Aurora Shades would like to acknowledge the traditional custodians of the land on which we live and work. We would also like to pay respect to the elders past and present and extend that respect to all other Aboriginal and Torres Strait Islands people.

Who We Are

The Aurora Story

Aurora Shades were designed in Sydney, Australia.

As avid adventurers and world-travellers frequently out in the sun, we noticed that there were other brands trying to help people bring shade and keep them sun-safe, but none of them ticked all of the boxes, so we decided to take the best features of all of them and build one that could withstand the Aussie sun and elements — Aurora Shades. 


Heavily involved in the outdoor music industry, Oren was introduced to using lycra as a shade for large crowds for years. Seeing how this material protected people from the sun and allowed them to make the most of both the music and the outdoors, Oren wanted to create an accessible, durable, multipurpose shade that helped people make the most of the outdoors. After realising that such a shade was not readily available here in Australia, the idea of Aurora Shades was born.

(All Images: Jesse Jaco - https://jessejaco.com/)


A digital marketer, self-confessed nature lover and outdoor adventure seeker, Oliver saw the demand in Australia for quality, multipurpose shades grow. Believing in the application and quality of the product, Oliver committed to making the Aurora Shades dream a reality.

What makes Aurora Shades different from the average shade?

Most shades need to be moved as the sun changes direction. Aurora Shades allow you to easily adjust the poles to protect you from the sun as it changes position throughout the day. 

We’ve all seen it before, a flimsy shade rolling down the beach at the first sign of a breeze. An Aurora Shade won't budge. It’s been built to stay put so you don’t have to worry about it blowing away.